: In markets like Thailand, a majority (79.7%) of low-frequency buyers purchase EBN as a gift for others.
: Traditional specialty stores account for roughly 46% of sales , while online channels now contribute 33% . buy bird nest
: Ready-to-drink beverages represent 27% of new product launches , catering to modern, convenience-seeking consumers. 3. Quality Grades and Variants : In markets like Thailand, a majority (79