Did Walgreens Buy Vision Direct -

Walgreens bought the entire family of brands, which at the time included:

: A leading online retailer of contact lenses and eye care products . Beauty.com : A prestige beauty products site . did walgreens buy vision direct

Since the acquisition, Walgreens has integrated these digital capabilities into its own platform. Walgreens bought the entire family of brands, which

: Walgreens now operates its own virtual contact lens "aisle," offering a wide selection of brands like Acuvue and Biofinity with competitive pricing and frequent promotional discounts, such as 30% off for new customers . : Walgreens now operates its own virtual contact

: The company leverages the specialized fulfillment infrastructure gained from the acquisition to offer features like prescription verification directly with optometrists and free shipping on contact lens-only orders .

Yes, acquired Vision Direct as part of its $429 million purchase of Drugstore.com in 2011 . This move was a major step in Walgreens' strategy to expand its e-commerce presence and become a diversified multichannel retailer of health and beauty products . The Acquisition Details