: AARP research shows that older adults want authentic representation and often stop watching when midlife characters are portrayed as "frail or frumpy."
: A Variety report on the Geena Davis Institute's 2025 study emphasizes that audiences across all demographics are eager for realistic portrayals of life stages like menopause, which are currently largely absent or stereotyped.
Audience surveys suggest a disconnect between what viewers want and what studios are producing.
: The Guardian discusses how older female artists are appearing in major films and awards circuits, suggesting that the "older Hollywood woman" has become successful because of her age, not despite it.