Their track "," released as part of the KILL YOURSELF Part XX: The Infinity Saga in 2017, serves as a visceral manifesto. More Than Just a Title
The title itself is a sharp jab at skeptics who dismiss their dark lyrical themes as a mere "act" or marketing gimmick. It parodies the idea that they would go to extreme lengths—even death—just to prove their depression and suicidal ideation are real, not just a "persona" to look cool. The "No Plan B" Pact
: The track features an ominous, high-pitched, sing-song rap style reminiscent of Koopsta Knicca from the early 2000s.
Whether you see it as transgressive art or a desperate cry for help, "I Hung Myself for a Persona" remains one of the most unapologetic statements in modern underground hip-hop.
(Aristos Petrou, aka Ruby da Cherry, and Scott Arceneaux Jr., aka $crim) aren’t just a duo—they’re a phenomenon. Rising from the murky depths of in 2013, the New Orleans cousins built an empire on a foundation of abrasive beats and brutally honest lyrics.
: It was released as part of a double music video alongside "Now I'm Up To My Neck With Offers". Interestingly, while both cousins are in the video, the "I Hung Myself for a Persona" portion primarily features Ruby da Cherry's verse.
Their track "," released as part of the KILL YOURSELF Part XX: The Infinity Saga in 2017, serves as a visceral manifesto. More Than Just a Title
The title itself is a sharp jab at skeptics who dismiss their dark lyrical themes as a mere "act" or marketing gimmick. It parodies the idea that they would go to extreme lengths—even death—just to prove their depression and suicidal ideation are real, not just a "persona" to look cool. The "No Plan B" Pact I Hung Myself for a Persona
: The track features an ominous, high-pitched, sing-song rap style reminiscent of Koopsta Knicca from the early 2000s. Their track "," released as part of the
Whether you see it as transgressive art or a desperate cry for help, "I Hung Myself for a Persona" remains one of the most unapologetic statements in modern underground hip-hop. The "No Plan B" Pact : The track
(Aristos Petrou, aka Ruby da Cherry, and Scott Arceneaux Jr., aka $crim) aren’t just a duo—they’re a phenomenon. Rising from the murky depths of in 2013, the New Orleans cousins built an empire on a foundation of abrasive beats and brutally honest lyrics.
: It was released as part of a double music video alongside "Now I'm Up To My Neck With Offers". Interestingly, while both cousins are in the video, the "I Hung Myself for a Persona" portion primarily features Ruby da Cherry's verse.
