نشر كتاب الله مسموعا ليبقى كما هو قرآنا يتلى في كل وقت وزمان بتلاوات مميزة وموثوقة ونشر سنة المصطفى عليه الصلاة والسلام
الرؤية:أن تكون إذاعة دبي للقرآن الكريم ،الاذاعة الأولى في خدمة كتاب الله
الاهداف:: An ad should be so interesting that people buy the product, not so creative that people admire the ad itself.
David Ogilvy’s Ogilvy on Advertising is widely considered the definitive manual for the industry. Published in 1983, it serves as both a textbook for practitioners and a "polemic" against what Ogilvy viewed as the "nonsense" of artistic, non-selling advertisements. His core thesis is simple: .
💡 Core Philosophy: "It Doesn’t Sell, It Isn't Creative"
Ogilvy famously stated that you cannot write successful advertising unless you first do your homework. Ogilvy On Advertising - ftp.arcchurches.com
: Long before the digital era, Ogilvy operated like a performance marketer, insisting that every ad be accountable for driving action. 🔍 The Foundation: "Homework" and Research
: He believed consumers are intelligent and want factual reasons to buy, not empty slogans.
Ogilvy rejected the idea that ads should win awards or entertain. Instead, he focused on a singular goal—.
: An ad should be so interesting that people buy the product, not so creative that people admire the ad itself.
David Ogilvy’s Ogilvy on Advertising is widely considered the definitive manual for the industry. Published in 1983, it serves as both a textbook for practitioners and a "polemic" against what Ogilvy viewed as the "nonsense" of artistic, non-selling advertisements. His core thesis is simple: .
💡 Core Philosophy: "It Doesn’t Sell, It Isn't Creative"
Ogilvy famously stated that you cannot write successful advertising unless you first do your homework. Ogilvy On Advertising - ftp.arcchurches.com
: Long before the digital era, Ogilvy operated like a performance marketer, insisting that every ad be accountable for driving action. 🔍 The Foundation: "Homework" and Research
: He believed consumers are intelligent and want factual reasons to buy, not empty slogans.
Ogilvy rejected the idea that ads should win awards or entertain. Instead, he focused on a singular goal—.
