Define "who, where, and what" their customers want.
A high-level overview (approx. 200–250 words) of the retailer's current position, the primary problem addressed in the paper, and your key recommendations. RETAIL MANAGEMENT COURSE
Retail Management Submitted by: [Your Name] Date: [Submission Date] 1. Executive Summary Define "who, where, and what" their customers want
Compare their performance against at least 2–3 major competitors. RETAIL MANAGEMENT COURSE
Analyze their presence in the industry, such as their role in organized vs. unorganized sectors. 3. Current Retail Environment (Audit)